About Gouse
Hello, I'm Gouse, the Marketing Lead at VOLT E BYK. I am passionate about connecting people with sustainable transportation solutions. My goal is to make electric cycles accessible to everyone by telling the VOLT E BYK story and highlighting the benefits of green mobility.
With a focus on digital strategy and brand growth, I work to expand our reach across India, ensuring that more people can experience the joy and efficiency of our electric cycles. I believe in the power of storytelling to inspire change towards eco-friendly transportation choices.
Role & Responsibilities
As Marketing Lead, I spearhead our initiatives to build a strong community around sustainable commuting. My responsibilities include:
- Developing comprehensive digital marketing strategies to reach potential EV adopters.
- Managing brand communication and ensuring a consistent voice across all channels.
- Analyzing market trends to identify opportunities for growth in the electric cycle industry.
- Collaborating with the design team to create compelling visual content for our latest campaigns.
Vision & Mission
"My vision is to see a greener, cleaner India where electric mobility is the norm. I believe that effective communication and community engagement are key to driving this change. Every electric cycle on the road is a step towards a sustainable future."
Key Contributions
Digital Strategy
Enhanced online presence contributing to 40% growth in direct website engagement.
Community Building
Launched "Green Riders" initiative, connecting electric cycle enthusiasts across cities.
Brand Growth
Consistent storytelling that positioned VOLT E BYK as a trusted eco-friendly brand.